Learn English – What does “do more with less” mean in this context

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What does "do more with less" mean in this context?

Raising money before Aha is difficult and money is expensive. Before Aha, VCs usually demand control and recruit a professional CEO. This means that entrepreneurs, who want to control their dream and the wealth it creates, need to know how to get to Aha with control and how to grow after Aha with control. Most of the billion-dollar entrepreneurs controlled their venture. To control, you need to do more with less – especially before Aha. Mark Zuckerberg got VC after Aha and controlled his venture and the wealth created.

source: Forbes, Aug 4, 2016

Best Answer

"Do more with less" usually means to be (more) productive or creative with less money or resources. It seems here that the author is saying that in order to maintain control of your venture, you need to be willing to take more responsibilities and do more for your venture with less money, as opposed to losing control after securing more resources from VCs.

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