Word Meaning – ‘Secular’ in ‘Secular Shifts in Investor Behavior’

meaning-in-contextword-meaning

Han, 2021, said that

For example, the model suggests that a shift in the social acceptability of talking about one’s successes,or of discussing personal investments more generally, can have large effects on risk taking and active investing. This suggests a possible explanation for both secular and higher-frequency shifts in investor behavior.

I am wondering what does "secular" mean in this context. I did a search from Cambridge dictionary and it says that it is like "non-religious". However, I still cannot fit this meaning to this specific context.

Best Answer

In finance, secular is an adjective used about market activities that occur over the long term. Secular trends are not seasonal or cyclical; they remain consistent over time. They are believed likely to continue moving in the same general direction for the foreseeable future. Technology and e-commerce stocks such as Netflix and Amazon are described as secular stocks. A secular movement can be neutral (flat), positive, or negative in its direction.

Secular (Merriam-Webster)

Secular (Investopedia)

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