Learn English – When did the phrase “first moon party” come about

phrases

I had never heard the term "first moon party" until I watched this video, which has gone viral over the past 2 weeks. Was the phrase just recently coined by HelloFlo's ad, or has the phrase been in use prior to that to refer to a celebration of a girl's first period? (assuming that people even have celebrations for a girl's first period…)

Best Answer

It wasn't coined for the ad.

Oldest reference on Google books seems to be from a novel Catching Heaven by Sands Hall from 2000.

"And I am not giving Hannah a First Moon party, or whatever it's called, when her period comes. She'd die of embarrassment." Jeep shrugged. "Maybe."

There's also this product from 1998: First Moon: Passage to Womanhood

A ceremonial kit containing complete instructions and the elements to stage a celebration ceremony to welcome the young woman to womanhood.