Learn English – Where does the phrase “neat but not gaudy” come from

catch-phrasesetymologyidioms

What is the origin of the phrase neat but not gaudy?

I’m thinking that it might possibly be from Samuel Wesley or Dorothy Sayers — or, just possibly, from Josephine Tey.

Best Answer

The phrase definitely predates Dorothy Sayers (who used the phrase in Whose Body) and Josephine Tey (who used the phrase in Daughter of Time). The Routledge Dictionary of Historical Slang, Eric Partridge, has the following entry for the phrase, and suggests it came into use between 1630 and 1800, the former date also predating Samuel Wesley: neat but not gaudy entry

(S.E. = Standard English, c.p. = catchphrase)

Note, Partridge's Dictionary of Catch Phrases has a slightly more-complete entry. It offers a 1700's quote from Samuel Wesley, then quotes “R.C.” to the effect that the original source is Shakespeare's Hamlet, I iii line 75:

Costly thy habit as thy purse can buy,
But not express’d in fancy; rich, not gaudy;

but it seems not clear cut.