Steam – Why don’t some games have Add To Wishlist button

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Why is there no Add To Wishlist button for some games, such as Borderlands 2 (as of 2013-12-28)?

Best Answer

Steam will always show the Add To Wishlist button on the Store page, quite high on the right sidebar, unless

  • you are logged in with an account that owns the game or
  • you are looking at a package or free-to-play title.

In the case of Borderlands 2, you either own the game with your current account, you simply missed the button or it's a rare bug.