[SalesForce] Case number range formula

I've developed a formula that was functional for my Leads. The formula was giving which lead is cold,warm or hot.

Formula below:

CASE( Formula_SUM_ALL__c , 
-30, IMAGE("/servlet/servlet.FileDownload?file=01520000002XTrg", "COLD", 16,48), 
-25, IMAGE("/servlet/servlet.FileDownload?file=01520000002XTrg", "COLD", 16,48), 
-20, IMAGE("/servlet/servlet.FileDownload?file=01520000002XTrg", "COLD", 16,48), 
-15, IMAGE("/servlet/servlet.FileDownload?file=01520000002XTrg", "COLD", 16,48),
-10, IMAGE("/servlet/servlet.FileDownload?file=01520000002XTrg", "COLD", 16,48),
-5, IMAGE("/servlet/servlet.FileDownload?file=01520000002XTrg", "COLD", 16,48),
  0, IMAGE("/servlet/servlet.FileDownload?file=01520000002XTrg", "COLD", 16,48),
  5, IMAGE("/servlet/servlet.FileDownload?file=01520000002XTrg", "COLD", 16,48),
 10, IMAGE("/servlet/servlet.FileDownload?file=01520000002XTrg", "COLD", 16,48),
 15, IMAGE("/servlet/servlet.FileDownload?file=01520000002XTrg", "COLD", 16,48),
 20, IMAGE("/servlet/servlet.FileDownload?file=01520000002XTrg", "COLD", 16,48),
 25, IMAGE("/servlet/servlet.FileDownload?file=01520000002XTrg", "COLD", 16,48),
 30, IMAGE("/servlet/servlet.FileDownload?file=01520000002Y3F0", "WARM", 16,48),
 35, IMAGE("/servlet/servlet.FileDownload?file=01520000002Y3F0", "WARM", 16,48),
 40, IMAGE("/servlet/servlet.FileDownload?file=01520000002Y3F0", "WARM", 16,48),
 45, IMAGE("/servlet/servlet.FileDownload?file=01520000002Y3F0", "WARM", 16,48),
 50, IMAGE("/servlet/servlet.FileDownload?file=01520000002Y3F0", "WARM", 16,48),
 55, IMAGE("/servlet/servlet.FileDownload?file=01520000002Y3F0", "WARM", 16,48),
 60, IMAGE("/servlet/servlet.FileDownload?file=01520000002Y3F0", "WARM", 16,48),
 65, IMAGE("/servlet/servlet.FileDownload?file=01520000002Y3F0", "WARM", 16,48),
 70, IMAGE("/servlet/servlet.FileDownload?file=01520000002Y3FP", "HOT", 16,48),
 75, IMAGE("/servlet/servlet.FileDownload?file=01520000002Y3FP", "HOT", 16,48),
 80, IMAGE("/servlet/servlet.FileDownload?file=01520000002Y3FP", "HOT", 16,48),
 85, IMAGE("/servlet/servlet.FileDownload?file=01520000002Y3FP", "HOT", 16,48),
 90, IMAGE("/servlet/servlet.FileDownload?file=01520000002Y3FP", "HOT", 16,48),
 95, IMAGE("/servlet/servlet.FileDownload?file=01520000002Y3FP", "HOT", 16,48),
100, IMAGE("/servlet/servlet.FileDownload?file=01520000002Y3FP", "HOT", 16,48),
null)

Before:

After new edits:

With Amit suggestion:

Now what i want is to make it smaller . Can I somehow go with the range of numbers? For example use case as well but not to exceed the compiling ?

Formula_SUM_ALL__c = Formula_Video__c + Formula_Monetization__c + Formula_OVP__c + Formula_Social_Media_Popularity__c + Formula_Status__c

Formula_Video__c = IF( ISPICKVAL( Has_Video_Type__c , "No") , 0, 25)

Formula_Monetization__c = IF (ISBLANK(Video_Monetizing_tool__c),
NULL,
IF(OR(INCLUDES(Video_Monetizing_tool__c,"No"), INCLUDES(Video_Monetizing_tool__c,"N/A")),
0,
10
)
)

Formula_OVP__c = CASE( OVP_used__c ,
"Brightcove", 10,
"Flow Player",10,
"Haivision",10,
"JW Player", 10,
"Kaltura",10,
"Piksel",10,
"Qbrick", 10,
"StreamUK",10,
"thePlatform",10,
"Vimeo",10,
"Vyoo",10,
"Youtube",10,
"N/A",0,
"None",0,
0)

Formula_Social_Media_Popularity__c = IF( Formula_SUM_Social__c > 0 && Formula_SUM_Social__c < 5000, 0,
IF( Formula_SUM_Social__c >= 5000 && Formula_SUM_Social__c < 10000 , 5,
IF( Formula_SUM_Social__c >= 10000, 10, null) ) )

Formula_SUM_Social__c = Facebook_Fans__c + Twitter_Fans__c + Linkedin_Followers__c

Formula_Status__c = CASE( Status ,
"None",0,
"Contacted/Campaign in Progress", 10,
"Not Responding", -30,
"Prospect in communication", 35,
"Not Interested", -30,
"Close to Converting",45,
"May Convert One Day",10
,null)