We are considering consolidating 2 separate Marketing Cloud accounts into one and starting to use Business Units. The two proposed teams have completely separate business processes and data requirements. There should be no sharing of contact lists or data extension.
Could anyone comment on the pros and cons of using business units ? Also what would be "firewalled" between both teams vs. what is not possible to "firewall".
This will help them make the decision on whether they should stay in their separate account or move to one Account with multiple business units.
Thanks.
Best Answer
Business can are particularly useful seperating your SFMC org either by Geography or Business Lines. In addition , marketing cloud does not come with a test environment and to "kind of " recreate this, you need an extra business unit.
Pros:
Cons