The art style of games like Zelda BotW or GW2 called

terminology

Like everybody right now I am very excited for Zelda Breath of the Wild and I really love the game's style. It really looks like if a storybook with drawings came to life. Is this a particular style in game design one can search for?

I think Guild Wars 2 and I am Setsuna have similar styles also.

Can anybody tell me what that style is called?

Best Answer

I guess you're speaking about cel shading as @pinckerman said in the comments. More information right here.

By the way, Zelda the Wind Waker was already in that style.